Super Locrian is a boutique design agency.
We create visual identities and online storefronts for independent merchants who love their customers.
The Future is Independent.
Small merchants have superpowers that Amazon will never possess.
While big retailers speak in corporate marketing language, you speak your customers' language.
You know your products inside and out. Not just the specs, but how they solve real problems for real people.
Most importantly, you understand your customers' world. Because to you, your customers aren't order numbers. They're part of your tribe.
Neglect aesthetics and your brand will be forgotten.
Neglect functionality and your store won't convert.
We obsess over both.
I understand your needs as a merchant better than anyone else, because I'm a merchant too.
I first got into eCommerce by setting up a Shopify store for my solo music project. I've moved over 1000 units and built a very special connection with my biggest fans.
The competitive nature of the music industry forced me to think like an entrepreneur. Founders are my people.
Jeff Latz
Founder & Designer